Staney Degraff

Staney Degraff

Staney Degraff

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Affiche du document The Innovation Code

The Innovation Code

Staney Degraff

1h04min30

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86 pages. Temps de lecture estimé 1h04min.
Innovation comes from creative tension, not harmonious interaction, says “Dean of Innovation” Jeff DeGraff. He identifies four basic approaches to innovation and shows how leaders can manage the inevitable conflicts between them to create brilliant, unexpected hybrid solutions.The Innovation CodeThe Creative Power of Constructive ConflictHarmony is sublime in music but deadly to innovation. The only way to create new, hybrid solutions is to clash. Innovation happens when we bring people with contrasting perspectives and complementary areas of expertise together in one room. We innovate best with people who challenge us, not people who agree with us. It sounds like a recipe for chaos and confusion. But in The Innovation Code, Jeff DeGraff, dubbed the “Dean of Innovation,” and Staney DeGraff introduce a simple framework to explain the ways different kinds of thinkers and leaders can create constructive conflict in any organization. This positive tension produces ingenious solutions that go far beyond “the best of both worlds.” Drawing on their work with nearly half of the Fortune 500 companies, the DeGraffs help you harness the creative energy that arises from opposing viewpoints. They identify four contrasting styles of innovator—the Artist, the Engineer, the Athlete, and the Sage—and include exercises and assessments for building, managing, and embracing the dynamic discord of a team that contains all four. You can also figure out where you fit on the continuum of innovator archetypes. Using vivid examples, The Innovation Code offers four steps to normalize conflict and channel it to develop something completely new. By following these simple steps, you will get breakthrough innovations that are both good for you and your customers. This is a rigorous but highly accessible guide for achieving breakthrough solutions by utilizing the full—and seemingly contradictory—spectrum of innovative thinking.
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Affiche du document The Creative Mindset

The Creative Mindset

Jeff Degraff

1h43min30

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138 pages. Temps de lecture estimé 1h43min.
“Jeff and Staney emphasize that small acts of creativity can have huge consequences and that ordinary people can do extraordinary things if they can see the opportunities in front of them.” —Mitch Jacobson, Executive Director, Austin Technology Incubator, UT Blackstone LaunchPad, University of Texas at Austin“Jeff and Staney emphasize that small acts of creativity can have huge consequences and that ordinary people can do extraordinary things if they can see the opportunities in front of them.”—Mitch Jacobson, Executive Director, Austin Technology Incubator, UT Blackstone LaunchPad, University of Texas at AustinNearly all of today's major innovation workshops and programs call on organizations to drive innovation. What they miss is that innovation comes from the personal creativity of individuals. And creativity doesn't require an advanced education or technical skills—all employees can be creative. Often, all they lack is a fitting mindset and the right skills. The Creative Mindset brings how-to advice, tools, and techniques from two master innovators who have taught and worked with over half of all Fortune 500 companies. Jeff and Staney DeGraff introduce six essential creative-thinking skills that can be easily mastered with limited practice and remembered as the acronym CREATE: Concentrate, Replicate, Elaborate, Associate, Translate, and Evaluate. These six skills, sequenced as steps, simplify and summarize the most important research on creative thinking and draw on over thirty years of real-world application in some of the most innovative organizations in the world. It's time to rethink the way we make innovation happen. Individual creativity is an immense untapped resource, and you don't have to be Beethoven to make a big difference. As the spirit of chef Gusteau proclaims in the Pixar classic Ratatouille, “Anyone can cook.”
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Affiche du document The Art of Change

The Art of Change

Staney Degraff

1h28min30

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118 pages. Temps de lecture estimé 1h28min.
In a world of unprecedented disruption, mastering the art of change isn't just an advantage—it's essential for survival. Drawing from decades of work with global organizations, military commanders, and NASA leaders, Jeff and Staney DeGraff reveal how true transformation emerges not from avoiding contradictions, but from embracing them. This groundbreaking book, the third installation in their comprehensive innovation series, introduces a revolutionary framework for understanding and leveraging paradox. Through rich storytelling and battle-tested strategies, the DeGraffs unpack seven fundamental contradictions that define transformative growth: How do we achieve more by doing less? Why does certainty often lead to failure, while embracing uncertainty paves the path to breakthrough? When does resistance become the catalyst for change? The Art of Change demonstrates how these seeming contradictions hold the key to profound transformation—both personally and professionally. This isn't just another business book—it's a practical philosophy for navigating complexity in dynamic environments. Whether you're leading a Fortune 500 company, steering a non-profit through turbulent times, or seeking personal growth, you'll discover: A proven framework for turning obstacles into opportunities Practical tools for making better decisions in ambiguous situations Strategies for building resilience through embracing paradox Methods for driving innovation by challenging conventional wisdom Techniques for leading transformational change in any environment The Art of Change completes a pioneering trilogy that establishes a comprehensive school of thought around innovation and transformation. Building on the foundations laid in their previous works, the DeGraffs provide their most sophisticated and nuanced exploration yet of how to drive meaningful change in complex systems. Don't just manage change—master it. Learn how to transform paradoxes into breakthroughs and turn uncertainty into your greatest advantage. The Art of Change is your essential guide to navigating the contradictions that define our era and achieving lasting transformation in an increasingly fluid world.
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